Greenwashing: Media Literacy Lesson 6-8

Created by Teacher(s): Christa Delaney|Published on: June 3, 2022
Grades: 6, 7, 8
Type: Lesson Plan
Subjects: English Language Arts, Career Skills
Duration: 1 hour 10 minutes
Created by: New Jersey Climate Education Hub teachers
Region: New Jersey
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Posted on Jun 03, 2022

Synopsis

In this lesson, students analyze the concept of greenwashing of products. 

Step 1 - Inquire: Students watch videos related to greenwashing and look at examples of green products on the market.
Step 2 - Investigate: Students design a green product with a marketing campaign. 
Step 3 - Inspire: Students analyze the word choice that their peers used in their presentations of their product.
Share: This lesson plan is licensed under Creative Commons.Creative Commons License
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Christa Delaney

Christa Delaney holds a Bachelor's Degree in Environmental Studies and Teacher Education from Richard Stockton College of New Jersey and a Professional Science Master's in Environmental Studies and Sustainability from Unity College. She has been teaching since 2005 and has 21 years of experience teaching Advanced Placement Environmental Science to grades 11–12. Christa is certified to teach Biological Science and specializes in environmental science and sustainability education. 

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